Whitney Wolfe Has Successfully Created a Favorable Workplace that Allows Women to Thrive
When Whitney Wolfe created Bumble in 2014, she had discovered a gender imbalance in the scene of dating that she wanted to solve. She wanted to get rid of the traditional system where only men had the power of messaging women and asking them out. With Bumble dating app, currently a social platform that allows you to establish meaningful relations in love, business, and life, the power of making the first move lied solely on women. What started as Wolfe’s simple tactic for dealing with inequity has become her life’s mission: enabling women to be leaders in all aspects of their lives. Read this article by Whitney Wolfe at USA Today.
From its inception, Whitney aimed at matching the culture of Bumble with its values. She believed that having women manage the app would allow female users to run the show behind the scenes as well. Her first three employees were relatively inexperienced women who didn’t give salary a priority. Within only four years, Bumble has expanded from a patchy team of four young women to an internationally known billion-dollar company with 80 workers in five nations.
Over her entrepreneurial career, Wolfe has noticed that women tend to feel guilty when they advocate for higher salaries but men often feel empowered when they fight for more pay. As a strategy of combating this confidence gap, Whitney Wolfe and her team implemented a semi-annual review policy at Bumble, which includes a compulsory open debate about salary. However, Bumble doesn’t automatically approve the request of each worker. Instead, it avails necessary negotiating tools and a platform that employees can leverage to advocate for higher pay.
Born in 1989, Whitney Wolfe is a smart American entrepreneur and an innovator in the word of dating apps. She has founded and co-founded Bumble and Tinder respectively. Wolfe has guided Bumble in investing and unveiling new verticals like BumbleBFF and BumbleBizz. Forbes values Bumble at over $1 billion. Since becoming an authority in the competitive dating app scene, Wolfe Herd has won a wide array of esteemed awards and high profile recognitions. Prominent magazines like Wired UK, Forbes, and Fast Company have featured her on their covers.
Female entrepreneurs are taking back business by bringing women to the fore-front of businesses. One example is Whitney Wolfe Herd. The founder of Bumble, an online dating app that connects women to men has lead to ground breaking success with more than 20 million users since the launch in 2014.
At a entrepreneur showcase, Whitney Wolfe Herd goes on record as stating that women should take back the business world and showcased how it could lead to the next level with the proper steps being followed.
While attending the Founders Fair, Whitney doesn’t hold anything back when talking about business. She fails to hold anything back because of her own personal experiences and her beliefs about how the business world could benefit from empowering women.
Before now, the belief was that there was only one seat at the business table and that seat had been reserved for a man. Now the hope is that females can help to make more room at the table by adding more seats and making the table bigger. Visit deadline.com to know more about Whitney Wolfe
While talking with Vanity Fair, Whitney Wolfe goes on to talk about the difference in dating apps now that Bumble has become one of the best competitors for other sites like Match.com. Before Bumble came along, there was constant connections being made that lead to a number of dysfunctional relationships. The link between men and women was broken and her hope was to break the cycle and allow for more relationships to be healthy.
Since Bumble, the dating app that allows women to swipe left or right on a prospect has lead to a number of other choices. Since Bumble, Whitney Wolfe has created Bumble BFF which connects users to other users through nothing but platonic friendships. Now the latest addition is Bumble Bizz. It allows users to be dropped into the business world by allowing them to connect to mentors or investors through the app world.
For Whitney Wolfe Herd, the purpose of creating all these apps is to help other women learn to be empowering and to show them that success is within reach even for women that have found entering the business world or dating world is complicated and hard to succeed in.